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Product development in the wood industry

breaking Gresham's Law

Stendahl, Matti (2009). Product development in the wood industry. Diss. (sammanfattning/summary) Uppsala : Sveriges lantbruksuniv., Acta Universitatis agriculturae Sueciae, 1652-6880 ; 2009:3
ISBN 978-91-86195-50-2
[Doctoral thesis]

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Abstract

It is common advice from strategy consultants that companies in the wood industry should increase their rate of innovation in order to survive global competition. Neither consultants nor academics, however, provide much advice on how this is to be achieved. For example, what resources are crucial for product innovation to take place and are current organizational structures suitable for development work? In this study, the product development processes of companies in this industry were examined. Product development was defined as the span of activities leading to products that are new to the firm, but not necessarily new to the market. The study combined the resource-based view of the firm and the organizational capabilities approach with innovation management theory. Thematic coding was used to analyze the comprehensive information obtained from semi-structured interviews with 19 product development experts in the industry. In addition, binary logistic regression, factor analysis and multiple regression analysis were used to analyze data obtained from structured interviews with 110 strategic business unit (SBU) managers in the industry. The product development processes in the investigated firms were informal and flexible, with an approach that emphasized testing and feedback procedures. The occurrence of recent product development projects among the investigated SBUs was positively influenced by the educational level among white-collar workers in these SBUs. Furthermore, the perceived level of success in product development projects in these SBUs was positively influenced by well-defined project targets and strong project leadership. The influence of customer involvement on project success, however, was more complex than expected – a finding that calls for further research on this topic. Finally, resource constraints, high pressure from daily operative work, and the ensuing difficulty of prioritizing development work were the most important perceived barriers to product development in this industry. Thus, promoting long-term innovative work in an environment focused on shortterm management of operations is a true challenge for wood industry managers.

Authors/Creators:Stendahl, Matti
Title:Product development in the wood industry
Subtitle:breaking Gresham's Law
Year of publishing :2009
Volume:2009:3
Number of Pages:112
Papers/manuscripts:
NumberReferences
ALLStendahl, M., Roos, A. & Hugosson, M. (2007) Product development in the Swedish and Finnish sawmilling industry – a qualitative study of managerial perceptions. Journal of Forest Products Business Research. [online] 4: 1-24. Available from: http://www.forestprod.org/jfpbr-online.html Stendahl, M. & Roos, A. (2008) Antecedents and barriers to product innovation – a comparison between innovating and non-innovating strategic business units in the wood industry. Silva Fennica 42(4): 659–681. Stendahl, M. (submitted manuscript) Management of product development projects in the wood industry.
Place of Publication:Uppsala
ISBN for printed version:978-91-86195-50-2
ISSN:1652-6880
Language:English
Publication Type:Doctoral thesis
Full Text Status:Public
Agrovoc terms:wood industry, product development, innovation, management, sweden, finland
Keywords:forest sector, wood industry, sawmilling, innovation, product development, strategic management, organization science, resource-based view
URN:NBN:urn:nbn:se:slu:epsilon-2681
Permanent URL:
http://urn.kb.se/resolve?urn=urn:nbn:se:slu:epsilon-2681
ID Code:1921
Department:(S) > Dept. of Forest Products
Deposited By: Matti Stendahl
Deposited On:13 Jan 2009 00:00
Metadata Last Modified:02 Dec 2014 10:15

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