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Boosting the choice of energy-efficient home appliances: the effectiveness of two types of decision support

Blasch, Julia E and Filippini, Massimo and Kumar, Nilkanth and Martinez Cruz, Adan (2022). Boosting the choice of energy-efficient home appliances: the effectiveness of two types of decision support. Applied Economics. 54 :31 , 3598-3620
[Research article]

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Abstract

Consumers' limitations in assessing the lifetime cost of household appliances may sustain the much-cited energy efficiency gap. We analyse the impact of an individual's energy and investment literacy and two different types of decision support on the ability to identify the appliance with the lower lifetime cost in an online randomized controlled trial among two independently chosen samples of the Swiss population. In a decision task, participants choose between appliances with different lifetime cost. One treatment offers a short education programme on how to calculate the lifetime cost of an appliance - via a set of information slides. The second treatment provides access to an online lifetime-cost calculator tool. We find that pre-treatment energy and investment literacy are positively associated with the probability of identifying the appliance with the lowest lifetime cost. Evidence in this paper suggest that both decision aids boost identification of energy-efficient appliances. We discuss strategies to scale up these boosters.

Authors/Creators:Blasch, Julia E and Filippini, Massimo and Kumar, Nilkanth and Martinez Cruz, Adan
Title:Boosting the choice of energy-efficient home appliances: the effectiveness of two types of decision support
Series Name/Journal:Applied Economics
Year of publishing :2022
Volume:54
Number:31
Page range:3598-3620
Number of Pages:23
ISSN:0003-6846
Language:English
Publication Type:Research article
Article category:Scientific peer reviewed
Version:Published version
Copyright:Creative Commons: Attribution 4.0
Full Text Status:Public
Subjects:(A) Swedish standard research categories 2011 > 2 Engineering and Technology > 207 Environmental Engineering > Energy Systems
Keywords:Energy efficiency, bounded rationality, deliberation cost, boosting, online tools, energy and investment literacy
URN:NBN:urn:nbn:se:slu:epsilon-p-115495
Permanent URL:
http://urn.kb.se/resolve?urn=urn:nbn:se:slu:epsilon-p-115495
Additional ID:
Type of IDID
DOI10.1080/00036846.2021.2014395
Web of Science (WoS)000743806600001
Scopus2-s2.0-85122851433
ID Code:27975
Faculty:S - Faculty of Forest Sciences
Department:(S) > Dept. of Forest Economics
Deposited By: SLUpub Connector
Deposited On:23 May 2022 13:25
Metadata Last Modified:23 May 2022 13:31

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